Job Opening for Assistant Manager, CRM Marketing with Atlantis Resorts

Job description

At Atlantis The Palm, Dubai, we strive to create a destination experience that’s not only unforgettable throughout each customer’s stay, but truly memorable for a lifetime. Would you like to be a part of our team?

As a result of continuous growth and development, we have a unique opportunity for an Assistant Manager, CRM Marketing to join our team of marketing professionals!!The successful applicant will be responsible for customer database development, CRM marketing, campaign delivery and innovation & technology projects for Atlantis, The Palm Hotel.

The following duties will also be undertaken in the role;

• Responsible for the management of all contacts from various database sources across the business including Opera, Spa Win, Respak, Galaxy, Delphi, Kids Club.
• Support IT in developing the single view of the guest database structure to be used by the Marketing team.
• Drive database growth by initiating contact growth projects.
• Understand customer behavior across the entire resort.
• Development of a data standardization and data quality strategy for all data sources.
• Plan and execute data growth competitions into relevant source markets.
• Manage the delivery of assigned projects though the project development lifecycle from project initiative to implementation.
• Support the management of the CRM Marketing budget including forecasting, tracking expenses, re-forecasting, quotation and invoice management. 
• Develop and manage all seasonal email marketing efforts, forecasting resource requirements.
• Managing relationships, calendars, content plans and communicating timelines.
• Manage sound analytic approaches to general marketing and marketing projects.
• Continuously being aware of and testing new technology, methodology and programs to advance learning and results.
• Act as a liaison between internal and external stakeholders, scheduling appropriate meetings and routing deliverables for approval by stakeholders. 

The successful candidate must also possess the following to be considered;

• Bachelor’s degree required, Master’s Degree in Marketing or related field preferred.
• 2+ years’ experience in business analysis, database marketing analysis, direct marketing or CRM, preferably in the hospitality industry.
• 2+ years’ experience in response modeling and customer segmentation.
• E-commerce experience with demonstrated knowledge of online marketing tactics, contact strategy development, campaign optimization and circulation planning.
• Strong verbal and written communications skills.
• Extensive experience in analytical segmentation, response analysis, ROI analysis, modeling, and measurement methodology.
• This position requires a dynamic person to join a culture of 80 plus nationalities, where you will be a part of a large team that creates an environment where people strive to do their best. Understanding the company’s vision and demonstrating its core values will be highly regarded.

Click on THIS link to apply.