Job description
The Media Manager is responsible for the quality of media planning and buying for the team including development of objectives, strategies and plans and developing the skills and knowledge base of the team. The Media Manager is also responsible for the overall satisfaction of the client, ensuring that all deliverables are being met in a timely manner and at best quality.
The Media Manager is responsible for the quality of media planning and buying for the team including development of objectives, strategies and plans and developing the skills and knowledge base of the team. The Media Manager is also responsible for the overall satisfaction of the client, ensuring that all deliverables are being met in a timely manner and at best quality.
- Understands and implement media strategies across all traditional vehicles displaying and understanding of fully integrated client solutions
- Full control on communication planning & strategic output
- Understands marketing objectives and strategies for all the team’s Clients and ensures media objectives and strategies are on target
- Provide direction to planners and buyers in the team regarding implementationof media buys ensuring they are consistent with the approved plan
- Provides training to planners in proper methods of preparing, evaluating and implementing media plans
- Manage a staff of media professionals. Develop the staff through performance management and giving consistent feedback. Identify with staff, developmental opportunities and help them to work toward their professional goals.
- Manage human resource administration, which includes: maintaining staff levels through effective recruiting, salary administration, performance management and conflict resolution
- Promote an open working environment where opinions, views and ideas can be shared
- Establish and recommend training needs within the team
- Involvement in major media negotiations for Clients within their portfolio. This should be in conjunction with the Media Director and Buying Director
- Functions as a primary contact between client service and the client management for all strategic requests
- Provide direction regarding competitive reporting and media planning and carries overall responsibility for preparation, format, interpretation and presentation to Client
- Maintains strong relationship with media suppliers
- Responsible for the growth and development of team members ensuring their skills are up to excellent standards
- Ensuring value added deliverables to clients on a continuous basis
- Carries out communication planning presentations & reviews
- Carries out semi annual & annual reviews
- Regional planning for accounts, synchronization& regional presentations
- Work on pitches & new businesses
- Ensure best practices with other teams in the agency
- Full responsibility on innovation output of the teams
- Business dynamics & profitability analysis
- Contribute to innovation idea generation
- Contribute and work on new business plans
- Business profitability & financial analysis
- Proactive Intelligence and media monitoring including Store visits
- Engage with the company and contribute with ideas on company and client level
- Master Digital Media planning
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