Thursday, May 24, 2018

Farfetch is hiring Data Analytics Manager

The Role:

This role is responsible for analysing website performance, customer shopping behavior, and digital marketing campaigns. The position requires a highly numerate person who is excited to work with big data, interpreting the numbers and translating them into actionable items.

You will work directly with the digital marketing team, reporting to the GM, to execute analysis and develop recommendations for marketing strategies based on commercial objectives. You will implement creative, cost-efficient campaigns to ultimately drive traffic and conversions.

Responsible for both strategy and execution, this role is ideal for anyone who is highly self-motivated and passionate about data analysis, insights and customer behavior.

Responsibilities:

  • Take vast amounts of data in raw formats and translate into a digestible understanding for product owners and business managers to use for actionable strategies.
  • Work with website analytical tools such as Google Analytics and others as necessary.
  • Ensure the accuracy of data and reports to ensure the highest quality of standards.
  • Work with development team to scope out and implement new reports and tools.
  • Support the retention manager and wider digital marketing team on scoping and executing pieces of analysis and reporting.
  • Key projects likely to include: Customer Attribution, Customer Segmentation, Customer Lifetime Value.
  • Additional work will include providing insight into our website performance (Page views, conversions, bounce rates, etc.) including customer shopping behaviour on site and pathing information to make recommendations for improvement.
  • Provide analysis around (but not limited to) online marketing channels, customer behaviour and lifecycle, product performance and conversions, promotion impact, industry & competitor trends.
  • Work with the regional leadership team to build and implement regional strategy.
  • We love hearing from you and want you to be as ambitious as we are, but before applying please ask yourself the following…


  • Is this role a good match for me and my long term goals? We want to really know why you have chosen this career.
  • Do I have all the skills and experience required for this role? Be realistic. We will only consider applications that demonstrate relevant skills or the potential to match the role requirements.
  • Spell Check. As simple as it sounds make sure your application is to the highest standard. You will be surprised at how many applications we receive with spelling mistakes on them.

Click on this link to apply.

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