Tuesday, May 29, 2018

L'Oréal is hiring E-KAM

Oversee the brand’s online sales and development of an excellent user experience and customer journey on the web.

  • Drive customer acquisition, retention and growth through digital marketing, and a seamless customer experience online, including managing CRM, loyalty programs and ensuring delivery and returns processes are effective.
  • Drives relationship with partners (as outlined above) to ensure synergies between the brand’s own digital activities and those of the retailers.
  • Develops customer understanding through customer data, contributing to the overall analysis of the consumer path to purchase.
  • Works closely with marketing to define the consumer experience and e-merchandising.
  • Activates the right business drivers by tracking and drawing conclusions from specific e-commerce KPIs (unique visitors, conversion rate, and profit optimization).
  • Adapts strategy to fit with the nuances of local e-commerce markets and leverages best practices across geographies.
  • Ensures that the brand presence and journey online is consistent with overall brand standards and strategy.
  • Drives collaboration with technology teams and ensures continuous improvement and upgrade of the site
  • Scale direct to consumer online sales (only applicable for e-commerce leaders of specific divisions/brands).

KJA:

  • Achieve turnover target between 600k$ to 900k$
  • Set up a JBP with: Souq, Noon, Sivvi, Boutiquat, Namshi
  • Get the right counterparts for our investments
  • Have all assortments updated
  • Ensure best in class store experience
  • Integrate all playbook learnings to our business

IBO:

  • Build a partner relationship with the key players
  • Gain in commercial agility: shadow well strong commercial profiles
  • Balance well between when to negotiate and when to give in

PMO:

  • Lead a cross functional team (mkt, supply, finance) that makes ecommerce the priority

Click on this link to apply.

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